Issues in Hong Kongs TV Industry

Issues in Hong Kongs TV IndustryIn Hong Kong, the TV persistence is developing faster and faster. TV intentness also gives us to a greater extent in stoolation, for utilisation, finance news, talk shows, game shows, entertainment programs and so on. solely with the knowledge of modern knowledge and technology, the TV intentness must become more professional, innovative and creative. Nowadays, because of the rise of the TV industry, in nigh degree, it pay backs more economic benefits and also makes a big contribution to the society.It has two broadcast picture networks in Hong Kong, ATV and TVB. But TVB was the territorys foremost free-to-air mer toilettile station and is currently the most important TV station in this area. The introduction of digital terrestrial TV has helped the existent free-to-air TV companies in the face of the competitive forces glide slope from a large number of cable and satellite channels. Such case shows that the traditional industry, although challenged, may be strengthened by new technologies, all the equal if they imply in more dramatic removes in its foodstuff performance. (Menezes 91). News and the Broadcast media are controlled by several companies, such as TVB belongs to video broadcasts, is Kongs first commercial wireless video station, as well as the worlds largest Chinese commercial television station. Companys business throughout the country, and involved in the program issue, pay TV, music, film, publishing and opposite industries, is one of the worlds largest Chinese commercial media. And ATV belongs to Rediffusion Hong Kong Limited, It is the first television station in Hong Kong, also is the first Chinese TV station all all over the world. One of which is government, they depart a lot of function to different community from different countries and television provides the major source of news and entertainment for the average family.TV industry in Hong Kong still has a large discipline space in the future.However, the chief(prenominal) problem in the television industry is incoherent and inconsistent approaching to audiovisual case across Hong Kong (Leeuw 6). The existing of Hong Kong TV industry is also imperfect there are still many disadvantages and problems to face. Such as scarcely two Hong Kong television competitions, the opposite enterprises are strong to enter. And its difficult to meet the demand of the market. Even though the TV industry has provided more services to us and changed the social pattern of the past, one of the problems we establish to know, Hong Kong TV industry is still in a stage of teaching, due to the lack of unity and related factors. In the face of other markets outside of Hong Kong that fly the coop to protect more and more of their respective TV industries, the Hong Kong TV industry appeared relatively helpless and disorganized.Hong Kong TV industry operation is very different each TV station has its own running mode. It is origi nal that the television industry broadcasters themselves have changed a lot because the contemporary of mass are not equal for TV from patterns of the past (ODonnell 297). But they all have one thing in common television is controlled by the cloak-and-dagger company. The TV industry in Hong Kong fit within the economic structure of the territory, favouring private enterprise and free trade. All of the television stations are commercial and most of their profits from the earreach and advertising fee of the order. Hong Kong has two terrestrial television stations, Asia video Limited (ATV) and Television Broadcasts Limited (TVB)It is a different business between these two televisions. TVB currently occupy a dominant position in Hong Kong, they are made its own programs by himself and made his own show to the earreachs. Such as TV series, dramas, talk shows, news and so on. TVB has their own private company and doesnt pauperization to check from the government. On the one hand, b ecause each program is taken by himself, to some extent, it saves a lot of money and the step of censorship. On the other hand, it will bring a positive effect and threads more choice to the three-year-old graduates who want to work in the television. It arouse attract more overseas domestic to watch them and bring more economic benefits. But for ATV, it changed many times to different people, and even nearly 20 years, structure up a very large for TVB, to the point of TV employment level is declining. Aside from trade news, entertainment series and movies from the West, most programs are imported from Japan, and several popular fictional series are imported from Taiwan or Korea. They dont have the original programs, they need import programs to attract audiences and improve the television ratings. Even though there are still a few people who choose to watch import movies, more and more people refer to choose the original programs from the TVB sort of than ATV, so far, ATV i s hard to survive in the television industry. The TV business is no longer certified to few actors, the market offerings are reaching new access terminals meeting and integrating with the Internet and with other online multimedia services, and changing by creating new television formats, such as the personal and the interactive television.(Toletti and Turba 8). However, the Government of Hong Kong doesnt have its own television station despite without the support of the government, the TV industry in Hong Kong still thunder mug be sustained and stable discipline. The government should support content producers in Hong Kongs creative TV industry, setting policy for man broadcasting the television license fee, and licensing the public service broadcasters creating a local TV framework so that local TV services can be set up across in Hong Kong.The content of the TV industry is in a state of change, in this modern society, the TV industry content contains many entertainment choices and commercial mode. In the face of the change of landscape, The content of the TV industry must be growd value structure, kind of of the old content industry and to further optimize the content of change. TV industry and information content in the media setting is taught to be righteous, objective and diaphanous. (Televisao et al 6). With the Hong Kong TV industry users demand continues to grow, the old industry content is not suitable for this modern society. In the past, Hong Kong TV industry content exertion only the pursuit of low cost, efficient fast, cant bring more change and only pursue the maximisation of interests, the content also structure of end product with the seal of obvious and the television content lack of originality. But now, the simple manufacturing content is difficult to satisfy the needs of the people, more and more people pursuit of television toil content and processes. Each television station has entered a competition in other sepa roam of the rang e, increase the investment in the TV content, obvious effect is the prize of TV content production and to increase the price. The increase in the number of Hong Kong TV channels, prompting investment increase the arrival rate of TV content, the largest share in the advertising market, television advertising value from its content. New media becomes a fate of the content, and the Internet as a new broadcast television content channel, TV content can be controlled by the cable, the value of the content will be further.As we know, the content is good or bad reflects the value of the television industry, good television production content, not only improve the quality of local TV industry, but also can bring new hope to the television industry, sort of bad television production content will only hinder the development of the TV industry, and even attain the surrounding areas for Hong Kongs TV industry is not satisfied. The development of the firm TV content industry, in the first place through elements and explore new market and stable development of advertising investment, in addition, the technology of change will continue to promote the quality of the TV content industry, television production company merger, as well as increase the cost and remain competitive. In other words, television content production is very important. For example, many television companies are starting to focus on the content of television production requirements, to attract more audiences for television content, but also can pull more companies invest in their TV industry. The production of TV content is one of the most important steps is to have uncontaminating goals and objectives, if produce content of goals and objectives without apparent consistency, it would be difficult to determine its success, and then make a production plan, point out that the production of TV content related to domestic TV industry a series of economic factors.As one of the most developed areas in Chin a and even the whole Asia TV industry of Hong Kong, it is experiencing the development of digital TV industry, it is scope very broad, it even has affected some the region. Especially for Malaysia, China, Taiwan and so on. Because due to the impact of Hong Kong television industry and free-to-air commercial station, more and more people choose purchase Hong Kong TV programs to watch so that the local TV programs cannot get peoples attention, black market to a downturn in the television industry development in the region, and also it seriously affect the surrounding areas of peoples demand and economic growth.In Asia, the impact of the TV industry is bound to bring evidential change to the economy of a region, because television industry is different from another social industry, it needs to provide more information to everyone. In addition, the introduction of TV programs in different countries can promote the development of the local TV industry advantage. Despite the advantage of the television industry can improve the development of a region, but for Hong Kong around the country, especially for China, Malaysia, the introduction of Hong Kong TV programs will impact their own TV industrys future needs. For example, in China (Guang Dong province), because of TV system is imperfect, lack of unified in the main body, affecting the development of the industry and enterprise scale is still small, scattered market main body, cannot form effective cooperation. So, they have to purchase the other countrys TV programs to satisfy the needs of the audience otherwise will lose more market returns. On the other hand, even though can temporarily satisfy the audience demand for the TV programs, from a long-term point of view, buying programs in other countries will only hinder the development trend of domestic TV industry. The second example is, in Malaysia, Malaysias TV industry has been hard to success was largely due to the high cost of devising content, technical re quirements and the shortage of the funds, and young graduates even didnt want to work in the television so that Malaysias TV industry didnt have enough manpower to support the development of the television industry. Therefore, Malaysias Government in order to maintain the local television industry can continue to develop steadily, so they need to the introduction of Hong Kong TV programs. On the one hand, with the countrys TV industry can learn from each other and improve the content of the local TV. On the other hand, it can bring more advertising tax revenue attract more audiences to do something for the local TV industry.In conclusion, the technological evolution has changed the boundaries of the TV industry. Media technologies have provided a new way for the TV industry, with companies seeking new methods of advertising and business. In recent years, the development of a market economy in Hong Kong, especially for the Hong Kong TV industry system itself, use networks-both to en hance their reputations and win more audiences to enjoy all sorts of fun brought by the local TV industry. In the process, Hong Kong TV industry has gained much more freedom and independence, in the pursuit of interests and goals of service with the audience at the same time.Therefore, Hong Kong TV industry has affected the development of the society. The generation of the TV industry, not only changes peoples views of the TV industry but also makes people understand more about how the TV industry impact different area. TV industry provides more service for people to choose, let more people know Hong Kong production and development of TV industry.ReferencesMenezes, E., and Carvalho, R., Impacts of New Technologies on Free-to-Air TV industry, Journal of engineering science heed Innovation, 2009, printToletti, G., and Turba, L., Sofa-TV The New Digital Landscape, International Journal of Digital Multimedia Broadcasting, 2009, printTelevisao., Publicitaria, R., and Discurso., Is thi s the end of the effectedadvertising in TV broadcasting? Canadian Center of Science and Education, 2009, printLeeuw, S., European Television History Online, Journal of European History and Culture, 2012, printODonnell, V., New Bottles for New Wine Sociology and Technology of Todays Television Industry, Cultural Studies Review, 2012, print